Starting your own business is a big step and it can be difficult walking away from a full-time position where you are guaranteed a salary at the end of every week or month. However, if you want to make your mark and you want to be a lot more successful in this life then you need to step out by yourself and start your own business. It makes sense to begin an online business at the beginning because the overheads are much lower and you won’t have any rent or rates to pay as you can easily work from your home until your business begins to grow. The downside of an online business however is that there are literally hundreds of thousands of businesses all across Australia and indeed the world offering the same product and service that you probably are.
It can be difficult knowing how to grow an online retail business but if you are not scared of hard work and you’re willing to put in the time then there’s no reason why your online business could not be a complete success. If you have found your product or service that you feel can fill a niche then what you need now are some tips to help you hit the ground running and to hopefully expand your business in a short period of time.
- Be honest with people – Customers respect and understand honesty and the expectations from anyone that they want to do business with. You are a representation of your business brand and so everything that you do from customer service to deliveries should all be done with your values in mind. When you are communicating with customers, tell them the truth and if you can’t get them a particular item at that time then tell them when you can and people are prepared to wait. Do not advertise something that you cannot provide and try to live up to your customer’s expectations every single day.
- Always give them more – You should always be trying to exceed customer expectations because first impressions are very important in this life and you only get one chance to impress a customer and they may even become a customer for life. Customers always want to feel that they got a bargain and so give them the best price that you can but over deliver when it comes to customer service afterwards. Deliver the item before they were expecting it and maybe throw in some kind of freebie along the way.
- Try to get the customer – Business people always think that it’s all about closing the sale when it’s all about getting the customer. If you make the first purchasing experience with your business really positive on then you can be sure that this customer will come back to buy from you again and again.
Be sure to understand that customers have so many options when it comes to buying products and services and so make the most of every interaction that you have with them.
